Have you noticed enhancements to some of the platforms from publishers?
Article level metrics are now incorporated in Science Direct (Elsevier), Wiley and Sage publications.
Altmetric is now on board for all Wiley journals
From Elsevier: Article level metrics: a valuable way to gauge an article’s real-time impact
From Sage: Article Metrics & Usage Statistics Frequently Asked Questions (FAQ)
The value of this to a researcher may mean finding new collaborators or communicating research results to a wider audience.
For example, take a look at the article from a CUA researcher and collaborators Performance pay or redistribution? Cultural differences in just-world beliefs and preferences for wage inequality by Douglas H. Frank, Klaus Wertenbroch and William W. Maddux. This article was published in September 2015 and has been tweeted 3 times.
— Kimberly Hoffman